THE FOUNDER, LI-CHI PAN
South African-born, Australian-based Li-Chi has an acute appreciation for composition, colour and minimalism, and creates beautiful and inspiring content on her Instagram account. With over 550 000 Instagram followers, the Masters of Architecture graduate showcases her photography and styling prowess across all social platforms. She cites legendary architects Frank Gehry and Tadao Ando as some of prime inspiration for her work.
Li-Chi's unique eye for detail and high-quality content is highly sought after and she has worked with luxury brands Audi, Country Road, Dior, Ladurée, Nespresso and Tiffany & Co amongst her list of clients. A recent campaign saw Li-Chi travelling through the united Arab Emirates creating breathtaking photography for Dubai Tourism. Li-Chi’s creative content has caught the eye of several style publications, with Li-Chi recently named ELLE S.A’s “Insta-crush." www.lichipan.com is currently ranked 6th under the “Top 50 Bloggers in Australia” 2017 list for being one of the most influential bloggers in Australia and was awarded the title of: "Leading Fashion and Lifestyle Blogger" for the 2018 APAC Excellence Awards in Australia.
Li-Chi is highly regarded in the fields of digital and social media content, collaborating with brands as a creative director, social media and brand consultant, digital strategist and influencer.
For all project & general enquiries:
– Top 50 Influencers Awards - 2017