Planting a tree with Sunday Riley
Came home to the loveliest news in my mailbox when I discovered the Sunday Riley planted a tree on my behalf. Congrats on being a Certified B Corporation! So proud to see the sustainable changes and conscious changes brands are moving towards in 2021.
We are proud to announce that after a two-year process Sunday Riley is now a Certified B Corporation.
What does it mean to be a Certified B Corporation and why is it important? Over the course of the last two years, B Corp has evaluated both the internal and external social and environmental impacts of every aspect of our business. The B Corp certification process is lengthy and arduous, considering everything from packaging, office layouts, and company culture. We were up for the challenge, as we take our responsibility to operate in an ethical manner, both locally and globally, very seriously. We are proud to be recognized by B Corp for our conscious efforts to use business as a force for good, influencing positive change wherever we have a corporate presence as well as our commitment to minimizing our impact on the environment.
Here are some of the ways Sunday Riley is exemplifying what it means to be B Corp Certified:
Packaging Waste Reduction.
Energy Efficiency: We purchase carbon credits to offset our freight and e-commerce shipments as well as our manufacturing processes.
Supplier Accountability: Suppliers and contract manufacturers are evaluated on sustainability and human rights metrics and have to meet our Supplier Code of Conduct. We purchase the most sustainable ingredient options possible from environmentally responsible suppliers. Our ingredients are sourced predominantly from the U.S., Europe, and Japan. Our products are formulated, mixed, bottled, and boxed in the U.S.
Social Impact Initiatives: In 2020 we have made significant contributions to organizations that align with our brand values including the NAACP, The Trevor Project, and more. We have supported healthcare workers and beauty professionals throughout the COVID-19 pandemic, and we are eager to restart local, in-person volunteer opportunities with organizations likes Trees for Houston.
Cruelty-Free Beauty: As a PETA and Leaping Bunny certified brand, our commitment to animal welfare is just as important to us as sustainability. We have never and will never partake in any form of animal testing. We also support various organizations committed to the protection and care of animals including PETA, Leaping Bunny, Friends For Life, and local Houston animal shelters.
