Inside Hermès Avec Elle immersive exhibition in Tokyo

Hermès Avec Elle transports spectators into another realm where guests interact with the set and immerse themselves in a cinematic experience based around Hermès autumn/winter 2018 collection. Located in Tokyo's grand National Art Center. Avec Elle encourages visitors to participate as extras and delve into the behind-the-scenes action of a Hermès film set.

The exhibition cleverly masks itself as a movie shoot experience, envisioned by Hermès’ Women’s Universe artistic director, Bali Barret, in partnership with French filmmaker Laure Flammarion.

The exhibition will run for three weeks from July 11 to July 30. Scroll down to have a closer look at this must-see exhibition in Tokyo.

Reservations can be made here.

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Stage 1: meeting the friend

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Stage 2: meeting the lover

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Backstage Details of Avec Elle

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Backstage Details of Avec Elle

As guests carefully wander through the backstage spaces and dressing rooms, beautifully crafted products are discreetly placed throughout the exhibition. True to its brand, the products are understated and tastefully displayed.

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Stage 4: the Friend's Flashback

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Stage 5: the Lover's Flashback

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Stage 6: the Neighbour's Flashback

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Stage 7A: Meeting the Sister

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Stage 7B: Her House