I've been a huge fanatic of Dior since I was a little girl. I remember saving up to purchase my first bottle of Miss Dior fragrance at 18. It's a dream come true to be able to work with a brand i've loved so much since I was a teen.

19 years after the creation of J'adore, a brand new fragrance, Joy by Dior is born. This is the first fragrance created by the house in 19 years. Joy is a soft blend of sandalwood with a hint of jasmine and rose. François Demachy wanted to create a scent marked by softeness as well as by energy. He described his creation as a breath of air which would carry one away.

The new Joy by Dior fragrance is clear and generous. A tribute to pleasure and happiness the fragrance is inspired by the vibrant smile of flowers and citrus fruits.

"Joy by Dior expresses this remarkable feeling of joy by offering an olfactive interpretation of light. This perfume resembles certain pointillist paintings that are rich with a precise, yet not too obvious, technique. It is constructed with multiple nuances, a myriad of facets that lead to an expression that is clear and self-evident." - François Demachy