Moncler 1952 Launch Event
I was excited to have been invited to Singapore by the team at Moncler to celebrate the latest launch of 2 Moncler 1952 + Valextra! I’d like to say a special thank you to the team for organising the trip in such a speedy manner and for creating such a unique itinerary!
But first - a bit about Moncler…
1952 is the year in which Moncler was established in a small village in the Haute Savoie mountains. Fast forward to 2018: Moncler is a global brand with a fast-paced metropolitan appeal. Stretched between such chronologic pillars, the collection, for both men and women, is a fast-spinning, poptastic recollection of the quintessential Moncler trademarks.
The logo and the puffer jacket – Moncler in a nutshell – are protagonists, amplified to get a sense of contemporary pop and visual vibrancy. Moncler’s status as a trans-generational status symbol plays as an ironic subtext, as the logo gets to giant-sized proportions, immediately attracting attention on puffer jackets in laqué and matte nylon in vitamin colors such as orange, blue, a plethora of reds, intense purple, green.
2 MONCLER 1952 will be available from September 6th in Moncler boutiques, moncler.com and in selective wholesale networks worldwide.
Tuesday, August 27th, 2019
Checking in at Singapore’s Iconic Landmark before heading in to Cé La Vi for dinner with the Moncler Team!
Wednesday, August 28th, 2019
Lunch at the Corner House.
This Michelin starred cafe located in the Botanical Gardens is an old colonial house converted into a restaurant with views of the garden. The Moncler team booked one of the best seats in the house.
Cucumber, yuzu kosho, mint, creme fraiche, Kristal caviar
Cocktail at Moncler MBS Flagship Store B1, Marina Bay Sands
Checking out the latest range from the Moncler launch!
Despite the trip being short and sweet I couldn’t have asked for a better few days spent in Singapore with the Moncler Team! Thank you for having me! To check out the latest range click here.