On a Digital Safari with Optus.

EVENT

Having grown up in South Africa, I have always had a love for animals and scenic landscapes. When National Geographic & Optus invited me to the launch of the National Geographic app, it was simply an event I couldn't say no to. 

Technology in the 21st century is all about personalised content, whether it's Facebook or Instagram algorithms. Nat Geo has taken it a step further in the wildlife and the natural world, using AI technology to analyse everything about your interests and browsing habits. I was so surprised to see how the app immediately responded to my preferences, filling my feed with my childhood animal loves - giraffes, zebras and elephants, all in that iconic Nat Geo photography style. It even allowed me to zoom in on photos that caught my eye, all inside the app!

The app is available exclusively to Optus mobile customers - all the content is free and, most importantly, doesn't use any of your data (my eternal struggle every month).  

Breakfast Spread

 Salmon Bagels

Salmon Bagels

 Avocado, Tomato & Feta

Avocado, Tomato & Feta

Jacqui Feeney
Managing Director of Fox Networks Group ANZ

About The App

  • The National Geographic app will house content from 129 years, with new content being added every day, giving customers access to:
     
  • Over 7,000 long and short form videos, including over 1,500 TV show episodes;
     
  • 2 live TV channels: National Geographic and Nat Geo Wild;
     
  • Over 28,000 photos and galleries by some of National Geographic’s leading photographers;
     
  • National Geographic magazine editions from February 2010 plus 1888’s full first edition;
     
  • Online articles from January 2014, local and international;
     
  • Live feed of several National Geographic’s world leading Instagram accounts; plus
     
  • Exclusive video content only available to Optus customers.
 Killian playing with the app! 

Killian playing with the app! 

 Thanks for having me! 

Thanks for having me! 

Location: Centennial Homestead
Click HERE to get the app

 


EventLi-Chi Pan